First Watch

First Watch is a light-medium roast coffee blend crafted for the start of the day. Inspired by the quiet hours when the watch begins, this blend delivers a perfectly balanced cup with a stronger, more developed flavor than traditional breakfast coffees—without losing its smooth, approachable character.

Featuring tasting notes of cocoa, caramel, toffee, and mild fruit, First Watch offers warmth, clarity, and dependable flavor in every sip. Roasted in small batches, it’s the ideal morning companion for those who value readiness and routine.